a little and a lot

Friday, October 13, 2006

inspi(red), indeed!

well, it's here. i am all about this concept and cause:

gap has just released their new line of products called "(RED)." spearheaded by bono, this label benefits the fight against HIV/AIDS in africa among several product labels, including motorola, american express, armani, converse, apple, and now gap. buying a (RED) product from gap will result in 50% of the profits going straight to africa to buy medicine for people who need it. how's that for smart shopping?

below is the (RED) website's manifesto:
(click on it to see a larger picture..)


Brooke said...

this stuff is awesome... have you seen the red nano- I LOVE IT. the plain white ones are so, like, last week.

khovater said...

I totally saw all this stuff on Oprah last week. Love Bono and the t-shirts are really cute. I love the Nano too, but my old white will have to do. I am sad.

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